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The London 2012 Olympic Games (TN)

By: John T. Gourville and Marco Bertini
  • Format:Print
  • | Language:English
  • | Pages:14
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Abstract

Teaching Note for 510039.

Citation

Gourville, John T., and Marco Bertini. "The London 2012 Olympic Games (TN)." Harvard Business School Teaching Note 511-027, August 2010.

About The Authors

John T. Gourville

Marketing
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Marco Bertini

Marketing
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