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Publications
Publications
  • 2010
  • Journal Article
  • Management Research

Competitiveness: Business Model Reconfiguration for Innovation and Internationalization

By: Ramon Casadesus-Masanell and Joan E. Ricart
  • Format:Print
  • | Pages:27
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Abstract

The purpose of this paper is to reflect on competitiveness by using the business model concept and to understand the need to adapt business models to changes in the environment.

Keywords

Modeling Innovation; Business Improvement; Spain; Competitive Strategy; Business Model; Change; Globalization; Innovation and Invention; Situation or Environment; Competition

Citation

Casadesus-Masanell, Ramon, and Joan E. Ricart. "Competitiveness: Business Model Reconfiguration for Innovation and Internationalization." Management Research 8, no. 2 (2010): 123–149.
  • Find it at Harvard

About The Author

Ramon Casadesus-Masanell

Strategy
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