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  • February 2010
  • Supplement
  • HBS Case Collection

Organization and Strategy at Millennium (B)

By: Julie M. Wulf and Scott Waggoner
  • Format:Print
  • | Pages:11
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Abstract

This case examines Millennium's strategic and organizational responses to the rapid evolution of the biopharmaceutical industry. In the early 2000s, as Millennium's competitive advantage in early-stage research slipped away and its losses mounted, founder CEO Mark Levin moved the firm downstream away from research and towards drug development and commercialization, while narrowing horizontal breadth from over a dozen therapeutic classes to just three. In 2005, Levin hired Deborah Dunsire from Novartis as CEO to lead Millennium's continuing transformation. Students are asked to put themselves in the shoes of incoming CEO Dunsire and to provide organizational recommendations to execute the new strategy.

Keywords

Leading Change; Transformation; Decision Choices And Conditions; Crisis Management; Competitive Advantage; Commercialization; Selection And Staffing; Product Development; Organizational Change And Adaptation; Pharmaceutical Industry

Citation

Wulf, Julie M., and Scott Waggoner. "Organization and Strategy at Millennium (B)." Harvard Business School Supplement 710-418, February 2010.
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More from the Authors

    • April 2014
    • Management Science

    Who Lives in the C-Suite? Organizational Structure and the Division of Labor in Top Management

    By: Maria Guadalupe, Hongyi Li and Julie Wulf
    • 2014
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    Pay Harmony: Peer Comparison and Executive Compensation

    By: Claudine Gartenberg and Julie Wulf
    • Fall 2012
    • California Management Review

    The Flattening Firm—Not As Advertised

    By: Julie Wulf
More from the Authors
  • Who Lives in the C-Suite? Organizational Structure and the Division of Labor in Top Management By: Maria Guadalupe, Hongyi Li and Julie Wulf
  • Pay Harmony: Peer Comparison and Executive Compensation By: Claudine Gartenberg and Julie Wulf
  • The Flattening Firm—Not As Advertised By: Julie Wulf
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