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Diageo and East African Breweries Ltd.: Tapping New Markets for Social Good (TN)

By: Rosabeth M. Kanter and Matthew Bird
  • Format:Print
  • | Pages:12
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Abstract

Teaching Note for [310010].

Keywords

Food and Beverage Industry; Kenya; United Kingdom

Citation

Kanter, Rosabeth M., and Matthew Bird. "Diageo and East African Breweries Ltd.: Tapping New Markets for Social Good (TN)." Harvard Business School Teaching Note 310-020, December 2009.

About The Author

Rosabeth M. Kanter

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