Case | HBS Case Collection | November 2009 (Revised October 2010)

AME Learning Inc.

by Thomas R. Eisenmann and Ann Leamon

Abstract

Justin Joffe is about to graduate from HBS in Spring 2009. He must decide whether to join his father's company, Toronto-based AME Learning, as president working alongside his father who will be CEO. AME has been in business for 12 years, mostly as a small consulting firm doing financial literacy training. Recently, it shifted strategy to provide textbooks for college accounting courses. The Joffes are trying to raise private equity financing, but market conditions have made it difficult and the company is at risk of exhausting the senior Joffe's savings. The case explores the challenges of creating an intergenerational working relationship and asks students to evaluate the alternatives facing the two Joffes as they consider the future for themselves and AME Learning.

Keywords: Business Model; Family Business; Age; Private Equity; Financing and Loans; Growth and Development Strategy; Family and Family Relationships;

Format: Print 19 pages Find at Harvard

Citation:

Eisenmann, Thomas R., and Ann Leamon. "AME Learning Inc." Harvard Business School Case 810-065, November 2009. (Revised October 2010.)

Related Work

  1. Supplement | HBS Case Collection | May 2013

    AME Learning Inc.

    This is the Spreadsheet Supplement for HBS Case #810065 (AME Learning). Includes Exhibit 1, Exhibit 2, Exhibit 8, and Exhibit 9.

    Keywords: entrepreneurial management; entrepreneurship; entrepreneurs; angels; angel investors; Growth Planning and Management; growth strategy; Family businesses; Family-owned business; careers; Venture Capital; Entrepreneurship; Personal Development and Career; Family and Family Relationships; Family Business; Canada; United States;

    Citation:

    Sharpe, Jim. "AME Learning Inc. ." Harvard Business School Spreadsheet Supplement 813-712, May 2013.  View Details
    CiteView DetailsPurchase Related

About the Author

Photo
Thomas R. Eisenmann
Howard H. Stevenson Professor of Business Administration
Entrepreneurial Management

View Profile »
View Publications »

 
Campus Map
Campus Map
Harvard Business School
Soldiers Field
Boston, MA 02163
→ Map & Directions
Copyright © President & Fellows of Harvard College