Publications
Publications
- August 2009
- HBS Case Collection
Cyworld: Creating and Capturing Value in a Social Network (TN)
By: Sunil Gupta and Sangman Han
Abstract
Teaching Note for [509012].
Keywords
Value Creation; Social and Collaborative Networks; Mergers and Acquisitions; Revenue; Leadership Style; Decision Choices and Conditions; Digital Marketing; Customers; Service Operations; Competency and Skills; Web Services Industry; South Korea
Citation
Gupta, Sunil, and Sangman Han. "Cyworld: Creating and Capturing Value in a Social Network (TN)." Harvard Business School Teaching Note 510-028, August 2009.