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  • April 2009 (Revised April 2009)
  • Teaching Note
  • HBS Case Collection

(PRODUCT) RED (TN) (A) and (B)

By: Michael I. Norton and Youngme E. Moon
  • Format:Print
  • | Pages:14 
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Abstract

Teaching Note for [509013 and 509014].

Citation

Norton, Michael I., and Youngme E. Moon. "(PRODUCT) RED (TN) (A) and (B)." Harvard Business School Teaching Note 509-054, April 2009. (Revised April 2009.)
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About The Authors

Michael I. Norton

Negotiation, Organizations & Markets
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Youngme Moon

General Management
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More from the Authors
  • 'Repayment-by-Purchase' Helps Consumers to Reduce Credit Card Debt By: Grant E. Donnelly, Cait Lamberton, Stephen Bush, Zoe Chance and Michael I. Norton
  • Work Values Shape the Relationship Between Stress and (Un)Happiness By: George Ward, Hanne Collins, Michael I. Norton and Ashley V. Whillans
  • Consumers Punish Firms that Cut Employee Pay in Response to COVID-19 By: Bhavya Mohan, Serena Hagerty and Michael Norton
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