Publications
Publications
- March 2009 (Revised May 2009)
- HBS Case Collection
Executing Strategy
By: J. Bruce Harreld
Abstract
This is a note to introduce the principles for effectively implementing a new strategy. It emphasizes the interdependence of strategy and execution in developing and sustaining superior competitive performance. Primarily based on the notion that strategy should be a continual activity conducted by general managers, it outlines a practical methodology for realigning a firm's executional model whenever strategy changes.
Keywords
Citation
Harreld, J. Bruce. "Executing Strategy." Harvard Business School Background Note 809-126, March 2009. (Revised May 2009.)