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  • October 2008 (Revised September 2009)
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Procter & Gamble in the 21st Century (C): Integrating Gillette

By: Rosabeth M. Kanter and Matthew Bird
  • Format:Print
  • | Pages:18
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Abstract

P&G had used its purpose, values, and principles (PVP) to prepare for the physical integration of Gillette prior to the change of control. The execution of these plans posed numerous challenges in global business units as well as in individual country organizations. While managers sought to maintain business momentum during the transition, corporate leaders were intent on continuing to use Gillette as a catalyst of change.

Keywords

Mergers and Acquisitions; Change Management; Globalized Firms and Management; Organizational Change and Adaptation; Conflict and Resolution; Business Strategy; Corporate Strategy; Integration

Citation

Kanter, Rosabeth M., and Matthew Bird. "Procter & Gamble in the 21st Century (C): Integrating Gillette." Harvard Business School Supplement 309-032, October 2008. (Revised September 2009.)
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About The Author

Rosabeth M. Kanter

General Management
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