Skip to Main Content
HBS Home
  • About
  • Academic Programs
  • Alumni
  • Faculty & Research
  • Baker Library
  • Giving
  • Harvard Business Review
  • Initiatives
  • News
  • Recruit
  • Map / Directions
Faculty & Research
  • Faculty
  • Research
  • Featured Topics
  • Academic Units
  • …→
  • Harvard Business School→
  • Faculty & Research→
Publications
Publications
  • July 2008 (Revised April 2009)
  • Case
  • HBS Case Collection

Advanced Micro Devices: Competing in the Shadow of a Giant (A)

By: Willy C. Shih and Andrew A. King
  • Format:Print
  • | Pages:13
ShareBar

Abstract

As the only significant competitor to Intel Corporation in PC microprocessors, Advanced Micro Devices faced daunting investment choices. Not only did it have to fund microprocessor design teams, it also had to fund silicon process R&D, and it faced huge capital expenditures associated with constructing its manufacturing facilities. The company was at a crossroads: it had to decide whether to partner with IBM or align with other firms as it tried to keep up with Intel.

Keywords

Investment; Operations; Partners And Partnerships; Competitive Strategy; Technology Industry

Citation

Shih, Willy C., and Andrew A. King. "Advanced Micro Devices: Competing in the Shadow of a Giant (A)." Harvard Business School Case 609-002, July 2008. (Revised April 2009.)
  • Find it at Harvard

About The Author

Willy C. Shih

Technology and Operations Management
→More Publications

More from the Authors

    • October 2020
    • Faculty Research

    Merck: COVID-19 Vaccines

    By: Willy C. Shih
    • September 2020
    • Faculty Research

    Merck: COVID-19 Vaccines

    By: Willy C. Shih
    • September–October 2020
    • Harvard Business Review

    Global Supply Chains in a Post-Pandemic World: Companies Need to Make Their Networks More Resilient. Here's How.

    By: Willy C. Shih
More from the Authors
  • Merck: COVID-19 Vaccines By: Willy C. Shih
  • Merck: COVID-19 Vaccines By: Willy C. Shih
  • Global Supply Chains in a Post-Pandemic World: Companies Need to Make Their Networks More Resilient. Here's How. By: Willy C. Shih
ǁ
Campus Map
Harvard Business School
Soldiers Field
Boston, MA 02163
→Map & Directions
→More Contact Information
  • Make a Gift
  • Site Map
  • Jobs
  • Harvard University
  • Trademarks
  • Policies
  • Digital Accessibility
Copyright © President & Fellows of Harvard College