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  • June 2008 (Revised February 2011)
  • Teaching Note
  • HBS Case Collection

Maria Sharapova: Marketing a Champion (A) & (B)

By: Anita Elberse
  • Format:Print
  • | Language:English
  • | Pages:15
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Abstract

Teaching Note for [507065] and [507066].

Keywords

Brands and Branding; Sports; Sports Industry

Citation

Elberse, Anita. "Maria Sharapova: Marketing a Champion (A) & (B)." Harvard Business School Teaching Note 508-087, June 2008. (Revised February 2011.)

About The Author

Anita Elberse

Marketing
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