Publications
Publications
- 2009
- Competitiveness in Catalonia: Looking AheadA Report of the Center SP-SP at IESE Business School
Company Strategy: Business Model Reconfiguration for Innovation and Internationalization
By: Ramon Casadesus-Masanell and Joan E. Ricart
Keywords
Business Strategy; Business Model; Competitive Advantage; Innovation and Management; Organizational Change and Adaptation; Globalized Firms and Management
Citation
Casadesus-Masanell, Ramon, and Joan E. Ricart. "Company Strategy: Business Model Reconfiguration for Innovation and Internationalization." In Competitiveness in Catalonia: Looking AheadA Report of the Center SP-SP at IESE Business School. Universidad de Navarra, 2009.