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  • September 2007 (Revised August 2008)
  • Case
  • HBS Case Collection

Suncor in the Oil Sands Industry

By: Forest L. Reinhardt and Nazli Uludere
  • Format:Print
  • | Pages:32
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Abstract

Describes the economics, technology, and politics of the oil sands industry, focusing on one of the industry's leading firms. Oil sands deposits in Alberta represent a potentially vast reserve of hydrocarbons, but the extraction, refining, and transportation challenges are formidable, and the environmental consequences of large-scare oil sands development potentially severe. Encourages students to examine Suncor's strategic positioning and cost structure, and the challenges that the firm's leaders confront as of 2007.

Keywords

Economics; Non-Renewable Energy; Government and Politics; Supply and Industry; Natural Environment; Competitive Strategy; Environmental Sustainability; Energy Industry; Alberta

Citation

Reinhardt, Forest L., and Nazli Uludere. "Suncor in the Oil Sands Industry." Harvard Business School Case 708-023, September 2007. (Revised August 2008.)
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About The Author

Forest L. Reinhardt

Business, Government and the International Economy
→More Publications

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More from the Authors
  • Master Kong: Growing the Instant Noodles Market in China By: Forest Reinhardt and Shu Lin
  • Korea: The Miracle on the Han River By: Sophus A. Reinert and Forest Reinhardt
  • Applegate Farms By: Forest L. Reinhardt, Jose B. Alvarez and Natalie Kindred
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