Publications
Publications
- August 2007 (Revised December 2007)
- HBS Case Collection
Microsoft in China and India, 1993-2007
By: Tarun Khanna and Prithwiraj Choudhury
Abstract
Relates to Microsoft's expansion in China and India in the period 1993-2007 and the strategic issues faced by multinationals in emerging markets.
Keywords
Expansion; Multinational Firms and Management; Information Technology; Software; Emerging Markets; Information Technology Industry; China; India
Citation
Khanna, Tarun, and Prithwiraj Choudhury. "Microsoft in China and India, 1993-2007." Harvard Business School Case 708-444, August 2007. (Revised December 2007.)
About The Authors
