Publications
Publications
  • August 2007
  • Case
  • HBS Case Collection

New York Magazine

By: Guhan Subramanian and David Chen
  • Format:Print
  • | Pages:11
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Abstract

Describes the events surrounding the sale of New York Magazine to Bruce Wasserstein in 2003. Wasserstein's last-second cash bid of $55 million surprised other potential buyers and allowed him to win ownership of the magazine.

Keywords

Journals and Magazines; Auctions; Bids and Bidding; Negotiation Deal; Publishing Industry; Media and Broadcasting Industry

Citation

Subramanian, Guhan, and David Chen. "New York Magazine." Harvard Business School Case 908-012, August 2007.

About The Author

Guhan Subramanian

Negotiation, Organizations & Markets
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