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Case | HBS Case Collection | July 2007 (Revised September 2009)

CEMEX (A): Building the Global Framework (1985-2004)

by Rosabeth M. Kanter, Pamela Yatsko and Ryan Raffaelli

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Abstract

CEMEX grew through acquisitions from a Latin American to a global company under the leadership of a CEO who believed in the importance of a "one enterprise" culture and benchmarking against world standards. As the CEO ponders an acquisition that would double the company's size and take it to new geographies, he wonders if the right capabilities are in place for what should be changed to manage the integration process effectively.

Keywords: Mergers and Acquisitions; Competency and Skills; Globalized Firms and Management; Growth and Development Strategy; Organizational Change and Adaptation; Integration; Latin America;

Language: English Format: Print 23 pages EducatorsPurchase

Citation:

Kanter, Rosabeth M., Pamela Yatsko, and Ryan Raffaelli. "CEMEX (A): Building the Global Framework (1985-2004)." Harvard Business School Case 308-022, July 2007. (Revised September 2009.)

Related Work

  1. Case | HBS Case Collection | July 2007 (Revised September 2009)

    CEMEX (A): Building the Global Framework (1985-2004)

    Rosabeth M. Kanter, Pamela Yatsko and Ryan Raffaelli

    CEMEX grew through acquisitions from a Latin American to a global company under the leadership of a CEO who believed in the importance of a "one enterprise" culture and benchmarking against world standards. As the CEO ponders an acquisition that would double the company's size and take it to new geographies, he wonders if the right capabilities are in place for what should be changed to manage the integration process effectively.

    Keywords: Mergers and Acquisitions; Competency and Skills; Globalized Firms and Management; Growth and Development Strategy; Organizational Change and Adaptation; Integration; Latin America;

    Citation:

    Kanter, Rosabeth M., Pamela Yatsko, and Ryan Raffaelli. "CEMEX (A): Building the Global Framework (1985-2004)." Harvard Business School Case 308-022, July 2007. (Revised September 2009.)  View Details
    CiteView DetailsEducatorsPurchase Related
  2. Supplement | HBS Case Collection | July 2007 (Revised September 2009)

    CEMEX (B): Cementing Relationships (2004-2007)

    Rosabeth M. Kanter, Pamela Yatsko and Ryan Raffaelli

    Keywords: Relationships;

    Citation:

    Kanter, Rosabeth M., Pamela Yatsko, and Ryan Raffaelli. "CEMEX (B): Cementing Relationships (2004-2007)." Harvard Business School Supplement 308-023, July 2007. (Revised September 2009.)  View Details
    CiteView DetailsPurchase Related

About the Authors

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Rosabeth M. Kanter
Ernest L. Arbuckle Professor of Business Administration
General Management

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Ryan L. Raffaelli
Assistant Professor of Business Administration
Organizational Behavior

View Profile »
View Publications »

 

More from these Authors

  • Case | HBS Case Collection | March 2018 (Revised April 2018)

    Verizon 2018

    Rosabeth Moss Kanter and Jonathan Cohen

    In 2018, CEO Lowell McAdam led efforts to transform Verizon through digital innovation, media acquisitions and integration, and changes to the company culture. He sought to manage change at the company as growth in traditional areas slowed, and position it as a leader in a 5G world.

    Keywords: Change; change leadership; management; change management; innovation; digital; Management; Leading Change; Innovation and Management; Telecommunications Industry; United States;

    Citation:

    Kanter, Rosabeth Moss, and Jonathan Cohen. "Verizon 2018." Harvard Business School Case 318-114, March 2018. (Revised April 2018.)  View Details
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  • Case | HBS Case Collection | February 2018 (Revised April 2018)

    Haier: Incubating Entrepreneurs in a Chinese Giant

    Rosabeth Moss Kanter and Nancy Hua Dai

    CEO Zhang Ruimin must plan how to accelerate the growth of self-managed micro-enterprises. Platforms were Haier’s business platforms operating in five major sectors: white goods transformation, investment and incubation, financial holdings, real estate, and cultural industry. Platform owners incubated micro-enterprises on their platforms with the resources Haier had, but they were not the supervisors of micro-enterprises. His goal was to tear down the walls between the organization, shortening the time the company took to respond to users’ needs, with the ultimate goal of “zero distance” between employees and users. Haier had engaged in a series of organizational changes since 2005, the most recent of which started in 2012. His latest experimentation was turning Haier into a platform for entrepreneurship. Employees and those outside Haier could set up micro-enterprises on Haier’s platforms. Zhang thought Haier was on the right track, but the model had to prove itself in practice. He set a timetable: the micro-enterprises must reach the tipping point by September 20, 2018, which meant the micro-enterprise would have become a platform to which all resource providers would flock and stay loyal. There was no precedent of transformation like this anywhere. Would Haier succeed? What could Haier do to push the micro-enterprises to get to the tipping point?

    Keywords: China; microenterprise; entrepreneurship; appliances; platform; Change; innovation; leadership; Opportunities; Entrepreneurship; Market Platforms; Transformation; Innovation and Invention; Leadership; Growth and Development Strategy; China;

    Citation:

    Kanter, Rosabeth Moss, and Nancy Hua Dai. "Haier: Incubating Entrepreneurs in a Chinese Giant." Harvard Business School Case 318-104, February 2018. (Revised April 2018.)  View Details
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  • Teaching Note | HBS Case Collection | February 2018

    Still Leading Series—Issues in Transitioning to New Forms of Service Later in Life

    Rosabeth Moss Kanter, Rakesh Khurana, James Honan and Ai-Ling Jamila Malone

    The Still Leading case series includes an introductory note, “Still Leading (A): Issues in Transitioning to New Forms of Service Later in Life” and 10 supplementary cases that cover the transition of highly accomplished and prolific leaders (Hon. Robert McDonald, Hon. Mike Bloomberg, Gerry House, Lee Iacocca, General Claudia Kennedy, Sherry Lansing, Dr. Evelyn Murphy, Paul Newman, Hon. Colin Powell, and Louis Gossett Jr.). The Still Leading cases are part of an opening series of cases used in the Advanced Leadership Initiative at Harvard University. The cases document a number of individual’s lifetime personal and professional trajectories. They focus on the nature of career processes and transitions. The materials offer an opportunity for readers to inductively reason about the structure of significant career transitions and the developmental patterns across different arenas. The cases also create a context for participants to engage in introspection by asking them to reflect on patterns of development in their own career histories.

    Keywords: Leadership; Personal Development and Career; Transition;

    Citation:

    Kanter, Rosabeth Moss, Rakesh Khurana, James Honan, and Ai-Ling Jamila Malone. "Still Leading Series—Issues in Transitioning to New Forms of Service Later in Life." Harvard Business School Teaching Note 318-101, February 2018.  View Details
    CiteView DetailsPurchase Related
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