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  • Journal of Personality and Social Psychology

Seeing Race and Seeming Racist? Evaluating Strategic Colorblindness in Social Interaction

By: Evan P. Apfelbaum, Samuel R. Sommers and Michael I. Norton
  • Format:Print
  • | Pages:15
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Citation

Apfelbaum, Evan P., Samuel R. Sommers, and Michael I. Norton. "Seeing Race and Seeming Racist? Evaluating Strategic Colorblindness in Social Interaction." Journal of Personality and Social Psychology 95, no. 4 (October 2008): 918–932.
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About The Author

Michael I. Norton

Negotiation, Organizations & Markets
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More from the Authors
  • Consumers Value Effort over Ease When Caring for Close Others By: Ximena Garcia-Rada, Mary Steffel, Elanor F. Williams and Michael I. Norton
  • Communicating Resource Scarcity and Interpersonal Connection By: Grant E. Donnelly, Anne V. Wilson, Ashley V. Whillans and Michael I. Norton
  • Consumers—Especially Women—Avoid Buying from Firms with Higher Gender Pay Gaps By: Tobias Schlager, Bhavya Mohan, Katherine DeCelles and Michael I. Norton
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