Publications
Publications
- April 2008
- Harvard Business Review
Can You Say What Your Strategy Is?
By: David J. Collis and Michael G. Rukstad
Keywords
Citation
Collis, David J., and Michael G. Rukstad. "Can You Say What Your Strategy Is?" Harvard Business Review 86, no. 4 (April 2008). (50th Anniversary McKinsey Award Winner for Best Article in Harvard Business Review, 2009.)