Publications
Publications
- April 2007 (Revised March 2018)
- HBS Case Collection
M-TRONICS (A)
By: Joseph L. Bower and Lynda M. Applegate
Abstract
The new CEO of a small manufacturing firm pursues growth through the launch of Entrepreneurial Subsidiaries. While the firm grows revenues from $600 million to over $2 billion in 10 years, problems surface as the subsidiaries are integrated into the established business.
Keywords
Business Subsidiaries; Business Model; Corporate Entrepreneurship; Growth and Development Strategy; Integration
Citation
Bower, Joseph L., and Lynda M. Applegate. "M-TRONICS (A)." Harvard Business School Case 807-156, April 2007. (Revised March 2018.)