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  • April 2007 (Revised March 2018)
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M-TRONICS (A)

By: Joseph L. Bower and Lynda M. Applegate
  • Format:Print
  • | Language:English
  • | Pages:17
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Abstract

The new CEO of a small manufacturing firm pursues growth through the launch of Entrepreneurial Subsidiaries. While the firm grows revenues from $600 million to over $2 billion in 10 years, problems surface as the subsidiaries are integrated into the established business.

Keywords

Business Subsidiaries; Business Model; Corporate Entrepreneurship; Growth and Development Strategy; Integration

Citation

Bower, Joseph L., and Lynda M. Applegate. "M-TRONICS (A)." Harvard Business School Case 807-156, April 2007. (Revised March 2018.)
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About The Authors

Joseph L. Bower

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Lynda M. Applegate

Entrepreneurial Management
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Related Work

    • April 2007 (Revised March 2018)
    • Faculty Research

    M-TRONICS (A)

    By: Joseph L. Bower and Lynda M. Applegate
Related Work
  • M-TRONICS (A) By: Joseph L. Bower and Lynda M. Applegate
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