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Publications
  • 2008
  • Text Book

Corporate Information Strategy and Management: Text and Cases

By: Robert D. Austin, Lynda M. Applegate and Deborah Soule
  • Format:Print
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Abstract

The 8th edition of Corporate Information Strategy and Management: Text and Cases is written for students and managers who desire an overview of contemporary information systems technology management. This new edition examines how information technology enables organizations to conduct business in radically different and more effective ways. The authors' objective is to provide readers with a better understanding of the influence of twenty-first century technologies on business decisions. The 8th edition discusses today's challenges from the point of view of the executives who are grappling with them. This text is comprised of an extensive collection of Harvard Business School cases devoted to Information Technology.

Keywords

Decision Making; Management; Business Strategy; Information Technology

Citation

Austin, Robert D., Lynda M. Applegate, and Deborah Soule. Corporate Information Strategy and Management: Text and Cases. 8th ed. McGraw-Hill, 2008.
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About The Author

Lynda M. Applegate

Entrepreneurial Management
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More from the Authors
  • EDWINS: Leading with Passion and Purpose By: Lynda M. Applegate and Rachel Bricklin
  • City Group Hospitality: Executing a Successful Digital Strategy By: Lynda M. Applegate, Gabriele Piccoli and Joaquin Rodriguez
  • Akamai Technologies: Expanding the Talent Pipeline By: Christopher Stanton, Lynda M. Applegate, Allison Ciechanover, Emily Grandjean and Sophie Beck
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