Publications
Publications
  • April 2007 (Revised January 2010)
  • Supplement
  • HBS Case Collection

Tom Muccio: Negotiating the P&G Relationship with Wal-Mart (B)

By: James K. Sebenius and Ellen Knebel
  • Format:Print
  • | Pages:2
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Abstract

Supplements the (A) case.

Keywords

Negotiation; Relationships; Consumer Products Industry; Retail Industry

Citation

Sebenius, James K., and Ellen Knebel. "Tom Muccio: Negotiating the P&G Relationship with Wal-Mart (B)." Harvard Business School Supplement 907-014, April 2007. (Revised January 2010.)

About The Author

James K. Sebenius

Negotiation, Organizations & Markets
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