March 2007 (Revised August 2007)
Supplement
HBS Case Collection

Dell Computers (B): The Transition

By: Frances X. Frei and Christine van Keuren

Format:Print
| Pages:11

Abstract

The case presents the outcome of the (A) case and explores challenges in the PC industry up to early 2007. Michael Dell's return as CEO is also discussed.

Keywords

Customer Relationship Management; Managerial Roles; Service Delivery; Service Operations; Hardware; Technology Industry

Citation

Frei, Frances X., and Christine van Keuren. "Dell Computers (B): The Transition." Harvard Business School Supplement 607-081, March 2007. (Revised August 2007.)