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  • March 2007 (Revised August 2007)
  • Supplement
  • HBS Case Collection

Dell Computers (B): The Transition

By: Frances X. Frei and Christine van Keuren
  • Format:Print
  • | Pages:11
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Abstract

The case presents the outcome of the (A) case and explores challenges in the PC industry up to early 2007. Michael Dell's return as CEO is also discussed.

Keywords

Customer Relationship Management; Managerial Roles; Service Delivery; Service Operations; Hardware; Technology Industry

Citation

Frei, Frances X., and Christine van Keuren. "Dell Computers (B): The Transition." Harvard Business School Supplement 607-081, March 2007. (Revised August 2007.)
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About The Author

Frances X. Frei

Technology and Operations Management
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  • Megan Ming Francis: Leadership and Racial Injustice By: Francesca Gino, Frances X. Frei and Youngme Moon
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