Publications
Publications
- November 2006 (Revised July 2007)
- HBS Case Collection
CNN and the Cable News Wars
Abstract
Set in 1996, when ABC, NBC and Microsoft, and Fox all announced that they will challenge Cable News Network's near monopoly position in the 24-hour cable news channel market. The focus is on the interaction of the strategies likely to be adopted by each player given their relative resources, leadership, and interests.
Keywords
Citation
Anand, Bharat N., Rafael M. Di Tella, and Dennis A. Yao. "CNN and the Cable News Wars." Harvard Business School Case 707-491, November 2006. (Revised July 2007.)