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Publications
  • September 2006 (Revised June 2007)
  • Teaching Note
  • HBS Case Collection

Unilever in India: Hindustan Lever's Project Shakti--Marketing FMCG to the Rural Consumer (TN)

By: V. Kasturi Rangan
  • Format:Print
  • | Pages:9
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Keywords

Marketing; India

Citation

Rangan, V. Kasturi. "Unilever in India: Hindustan Lever's Project Shakti--Marketing FMCG to the Rural Consumer (TN)." Harvard Business School Teaching Note 507-022, September 2006. (Revised June 2007.)

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V. Kasturi Rangan

Marketing
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