Publications
Publications
- January 2006 (Revised November 2007)
Podcasting
By: Thomas R. Eisenmann and Kerry Herman
Abstract
Profiles the nascent podcasting industry, based on a compilation of published articles. Describes factors driving industry growth, barriers to adoption, ecosystem roles, and potential business models.
Keywords
Business Model; Communication Technology; Entrepreneurship; Industry Growth; Media; Internet; Technology Adoption; Media and Broadcasting Industry
Citation
Eisenmann, Thomas R., and Kerry Herman. "Podcasting." Harvard Business School Compilation 806-109, January 2006. (Revised November 2007.)
About The Author
