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Publications
  • Jun 2008
  • Conference Presentation

The Long Tail Phenomenon in Video Sales

By: Anita Elberse
  • Format:Print
  • | Language:English
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Citation

Elberse, Anita. "The Long Tail Phenomenon in Video Sales." Paper presented at the International Conference of the Association for Cultural Economics International, Boston, June 2008.

About The Author

Anita Elberse

Marketing
→More Publications

More from the Author

    • November–December 2022
    • Harvard Business Review

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    By: Anita Elberse
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    The NFL’s $110-Billion Media Rights Deals

    By: Anita Elberse and Elizabeth Warner
    • February 2022
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    Toto Wolff and the Mercedes Formula One Team

    By: Anita Elberse and David Moreno Vicente
More from the Author
  • Number One in Formula One: Leadership Lessons from Toto Wolff and Mercedes, the Team behind One of the Greatest Winning Streaks in All of Sports By: Anita Elberse
  • The NFL’s $110-Billion Media Rights Deals By: Anita Elberse and Elizabeth Warner
  • Toto Wolff and the Mercedes Formula One Team By: Anita Elberse and David Moreno Vicente
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