Publications
Publications
- July 2005 (Revised April 2006)
- HBS Case Collection
Idea Village (C)
By: Joseph B. Lassiter III and Dan Heath
Abstract
Supplements the (A) case.
Citation
Lassiter, Joseph B., III, and Dan Heath. "Idea Village (C)." Harvard Business School Supplement 806-009, July 2005. (Revised April 2006.)