Skip to Main Content
HBS Home
  • About
  • Academic Programs
  • Alumni
  • Faculty & Research
  • Baker Library
  • Giving
  • Harvard Business Review
  • Initiatives
  • News
  • Recruit
  • Map / Directions
Faculty & Research
  • Faculty
  • Research
  • Featured Topics
  • Academic Units
  • …→
  • Harvard Business School→
  • Faculty & Research→
Publications
Publications
  • June 2005 (Revised February 2009)
  • Case
  • HBS Case Collection

Samsung Electronics

By: Jordan I. Siegel and James Jinho Chang
  • Format:Print
  • | Pages:26
ShareBar

Abstract

When is it possible to create a dual advantage of being both low cost and differentiated? In this case, students assess whether Samsung Electronics has been able to achieve such a dual advantage, and if so, how this was possible. Moreover, Samsung Electronics' long-held competitive advantage is under renewed attack. Students also can assess how Samsung should respond to large-scale Chinese entry into its industry.

Keywords

Market Entry and Exit; Competitive Strategy; Competitive Advantage; Electronics Industry; China; South Korea

Citation

Siegel, Jordan I., and James Jinho Chang. "Samsung Electronics." Harvard Business School Case 705-508, June 2005. (Revised February 2009.)
  • Educators
  • Purchase

More from the Authors

    • June 2013
    • Faculty Research

    Global Strategic Management

    By: Jordan I. Siegel
    • April 2013 (Revised November 2013)
    • Faculty Research

    Microsoft in Korea

    By: Jordan I. Siegel and Lynn Pyun
    • 2014
    • Faculty Research

    The Unfairness Trap: A Key Missing Factor in the Economic Theory of Discrimination

    By: Jordan I. Siegel, Naomi Kodama and Hanna Halaburda
More from the Authors
  • Global Strategic Management By: Jordan I. Siegel
  • Microsoft in Korea By: Jordan I. Siegel and Lynn Pyun
  • The Unfairness Trap: A Key Missing Factor in the Economic Theory of Discrimination By: Jordan I. Siegel, Naomi Kodama and Hanna Halaburda
ǁ
Campus Map
Harvard Business School
Soldiers Field
Boston, MA 02163
→Map & Directions
→More Contact Information
  • Make a Gift
  • Site Map
  • Jobs
  • Harvard University
  • Trademarks
  • Policies
  • Accessibility
  • Digital Accessibility
Copyright © President & Fellows of Harvard College