Publications
Publications
  • June 2005 (Revised September 2006)
  • Case
  • HBS Case Collection

Oracle vs. salesforce.com

By: David B. Yoffie and Alison Berkley Wagonfeld
  • Format:Print
  • | Pages:29
ShareBar

Abstract

Explores the phenomenon of software becoming a service. Salesforce.com has catapulted into the lead for offering a customer relationship management (CRM) solution as a Web-based service. Siebel, the leader in CRM packaged software sales, has to devise a strategy to compete with salesforce.com

Keywords

Customer Relationship Management; Competitive Advantage; Software; Web Services Industry; Information Technology Industry

Citation

Yoffie, David B., and Alison Berkley Wagonfeld. "Oracle vs. salesforce.com." Harvard Business School Case 705-440, June 2005. (Revised September 2006.)

About The Author

David B. Yoffie

Strategy
More Publications

More from the Authors