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  • April 2005 (Revised October 2007)
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Candy Land: The Utopian Vision of Milton Hershey

By: Nancy F. Koehn and Erica Helms
  • Format:Print
  • | Language:English
  • | Pages:45
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Abstract

Explores the life, work, and achievements of Milton S. Hershey. Analyzes his entrepreneurial achievements, including the creation of the Hershey bar, the founding of the business, and the development of the mass market for chocolate. Also investigates the broader contributions that Milton Hershey made to a sustainable, mutually beneficial social contract between business and community.

Keywords

Entrepreneurship; Leadership; Corporate Social Responsibility and Impact; Creativity; Business and Community Relations

Citation

Koehn, Nancy F., and Erica Helms. "Candy Land: The Utopian Vision of Milton Hershey." Harvard Business School Case 805-066, April 2005. (Revised October 2007.)
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About The Author

Nancy F. Koehn

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Related Work

    • April 2005 (Revised October 2007)
    • Faculty Research

    Candy Land: The Utopian Vision of Milton Hershey

    By: Nancy F. Koehn and Erica Helms
Related Work
  • Candy Land: The Utopian Vision of Milton Hershey By: Nancy F. Koehn and Erica Helms
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