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Publications
Publications
  • 1992
  • Chapter
  • Advances in Services Marketing and Management

Applying Operations Strategy to Service Firms

By: R. H. Hayes and R. B. Chase
  • Format:Print
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Keywords

Service Operations; Business Strategy; Service Industry

Citation

Hayes, R. H., and R. B. Chase. "Applying Operations Strategy to Service Firms." In Advances in Services Marketing and Management. Vol. 1, edited by T. A. Swartz, D. E. Bowen, and S. W. Brown. Greenwich, CT: JAI Press, 1992.

About The Author

Robert H. Hayes

→More Publications

More from the Authors

    • 2004
    • Faculty Research

    Operations, Strategy, and Technology: Pursuing the Competitive Edge

    By: Robert H. Hayes, Gary P. Pisano, David M. Upton and S. C. Wheelwright
    • May 1999
    • Faculty Research

    Allied Connector Company

    By: Robert H. Hayes
    • December 1998
    • Faculty Research

    Alden Products, Inc.: European Manufacturing, Teaching Note

    By: Robert H. Hayes
More from the Authors
  • Operations, Strategy, and Technology: Pursuing the Competitive Edge By: Robert H. Hayes, Gary P. Pisano, David M. Upton and S. C. Wheelwright
  • Allied Connector Company By: Robert H. Hayes
  • Alden Products, Inc.: European Manufacturing, Teaching Note By: Robert H. Hayes
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