Publications
Publications
- April 1997
- Management Science
New Product Development Structures and Time to Market
By: S. Datar, C. Jordan, S. Kekre, S. Rajiv and K. Srinivasan
Keywords
Citation
Datar, S., C. Jordan, S. Kekre, S. Rajiv, and K. Srinivasan. "New Product Development Structures and Time to Market." Management Science 43, no. 4 (April 1997): 452–464.