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Case HBS Case Collection November 2004 Deere & Company |
John Deere & Co. wants to improve shareholder value and provide incentives to do so. The task is difficult in a volatile agriculture and construction industry. It also wants to be more global and provide machinery that traces commodities from the field to the consumer.
Keywords: Factories, Labs, and Plants; Volatility; Machinery and Machining; Multinational Firms and Management; Goods and Commodities; Goals and Objectives; Strategic Planning; Agriculture and Agribusiness Industry; Construction Industry;
Goldberg, Ray A., and Hal Hogan. "Deere & Company." Harvard Business School Case 905-406, November 2004.
