Skip to Main Content
HBS Home
  • About
  • Academic Programs
  • Alumni
  • Faculty & Research
  • Baker Library
  • Giving
  • Harvard Business Review
  • Initiatives
  • News
  • Recruit
  • Map / Directions
Faculty & Research
  • Faculty
  • Research
  • Featured Topics
  • Academic Units
  • …→
  • Harvard Business School→
  • Faculty & Research→
Publications
Publications
  • September 1988
  • Case
  • HBS Case Collection

Frontier Airlines, Inc. (A) (Condensed)

By: F. Warren McFarlan
  • Format:Print
  • | Pages:20
ShareBar

Abstract

Describes a regional airline that is on the losing end of a strategic application of information technology. Management is focusing on internal data processing issues while its principal, and larger, competitor is using its computerized reservations system to gain control of ticket distribution channels. A rewritten version of an earlier case.

Keywords

Adoption; Business Strategy; Competitive Strategy; Information Technology; Air Transportation; Air Transportation Industry

Citation

McFarlan, F. Warren. "Frontier Airlines, Inc. (A) (Condensed)." Harvard Business School Case 189-074, September 1988.
  • Find it at Harvard

About The Author

F. Warren McFarlan

→More Publications

Related Work

    • September 1988
    • Faculty Research

    Frontier Airlines, Inc. (B) (Condensed)

    By: F. Warren McFarlan and Duncan G. Copeland
Related Work
  • Frontier Airlines, Inc. (B) (Condensed) By: F. Warren McFarlan and Duncan G. Copeland
ǁ
Campus Map
Harvard Business School
Soldiers Field
Boston, MA 02163
→Map & Directions
→More Contact Information
  • Make a Gift
  • Site Map
  • Jobs
  • Harvard University
  • Trademarks
  • Policies
  • Accessibility
  • Digital Accessibility
Copyright © President & Fellows of Harvard College.