Publications
Publications
  • July 2004 (Revised March 2006)
  • Teaching Note
  • HBS Case Collection

The Birth of the Swatch (TN)

By: Youngme E. Moon
  • Format:Print
  • | Pages:18
ShareBar

Abstract

Teaching Note to (2-504-096).

Keywords

History; Fashion Industry

Citation

Moon, Youngme E. "The Birth of the Swatch (TN)." Harvard Business School Teaching Note 505-010, July 2004. (Revised March 2006.)

About The Author

Youngme Moon

General Management
More Publications

More from the Author