In 2018, Mustafa Koita, Founder and CEO of Dubai-based organic milk company Koita has to decide whether or not to pursue an investment from a potential competitor who is coming into his local market.
Keywords: Organic Milk; Mom Blog; Entrepreneurship; Cash Flow; Food; Growth Management; Investment; Social Marketing; Ownership Stake; Agriculture and Agribusiness Industry; Food and Beverage Industry; United Arab Emirates; Dubai;
Citation:
Applegate, Lynda M., Elie Ofek, and Michael Norris. "Koita Milk." Harvard Business School Case 819-001, February 2019. (Revised May 2019.) View Details