Publications
Publications
- April 2004 (Revised May 2005)
- HBS Case Collection
Telecomunicacoes de Sao Paulo SA (Telesp)
By: Lynda M. Applegate, Elizabeth Collins and Ricardo Reisen de Pinho
Abstract
Set in Brazil during the period of telecommunication's privatization, CEO Manoel Amorim must define a sustainable strategy and build capabilities in his organization.
Keywords
Strategic Planning; Emerging Markets; Privatization; Financial Crisis; Telecommunications Industry; Brazil
Citation
Applegate, Lynda M., Elizabeth Collins, and Ricardo Reisen de Pinho. "Telecomunicacoes de Sao Paulo SA (Telesp)." Harvard Business School Case 804-149, April 2004. (Revised May 2005.)