Publications
Publications
  • July 1999
  • Article
  • Journal of Product Innovation Management

Planned Flexibility: Linking Anticipation and Reaction in Product Development Projects

By: Roberto Verganti
  • Format:Print
  • | Pages:14
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Citation

Verganti, Roberto. "Planned Flexibility: Linking Anticipation and Reaction in Product Development Projects." Journal of Product Innovation Management 16, no. 4 (July 1999): 363–376.

About The Author

Roberto Verganti

Technology and Operations Management
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