Publications
Publications
- November 2003 (Revised March 2004)
- HBS Case Collection
Federal Express: Early History
Abstract
Describes key events in the start-up of Federal Express. Outlines the company's value proposition and provides an overview of key competitors in the air freight industry. This case is used with Teledesic (Abridged), HBS No. 9-804-096, which describes a failed project with a value proposition similar to Federal Express'. A revised version of an earlier case.
Keywords
Citation
Lovelock, Christopher H. "Federal Express: Early History." Harvard Business School Case 804-095, November 2003. (Revised March 2004.)