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  • May 2003 (Revised January 2006)
  • Teaching Note
  • HBS Case Collection

NTT DoCoMo: Marketing i-mode (TN)

By: Youngme E. Moon
  • Format:Print
  • | Pages:23
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Abstract

Teaching Note for (9-502-031).

Keywords

Telecommunications Industry; Japan

Citation

Moon, Youngme E. "NTT DoCoMo: Marketing i-mode (TN)." Harvard Business School Teaching Note 503-097, May 2003. (Revised January 2006.)

About The Author

Youngme Moon

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