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  • February 2003 (Revised March 2007)
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Safe to Say at Prudential Financial

By: Amy C. Edmondson and Corey B. Hajim
  • Format:Print
  • | Pages:21
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Abstract

The CEO initiated a cultural change process at Prudential Financial to support a major business reorientation. Prudential, historically a privately held ("mutual") insurance company, went public in 2001. The cultural change was intended to prepare the organization to be a publicly traded financial services firm in which speaking up was encouraged at all levels of the organization.

Keywords

Growth and Development Strategy; Risk and Uncertainty; Private Ownership; Going Public; Transformation; Organizational Culture

Citation

Edmondson, Amy C., and Corey B. Hajim. "Safe to Say at Prudential Financial." Harvard Business School Case 603-093, February 2003. (Revised March 2007.)
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About The Author

Amy C. Edmondson

Technology and Operations Management
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