Publications
Publications
- February 2003 (Revised October 2003)
- HBS Case Collection
Versity.com
By: Leslie A. Perlow
Abstract
Versity.com has grown from four college students working out of a dorm to a $125 million venture capital-backed company. The young founders and new professional managers struggle to create a company vision and grapple with the question of whether to acquire another company. Provides an overview of the company's evolution, followed by a behind-the-scenes look at what the young founder, Howie Cohen, and also the new professional CEO, Peter Jacobs, are thinking about the company's direction and each other.
Keywords
Business Startups; Growth and Development; Organizational Design; Mission and Purpose; Strategic Planning; Conflict and Resolution; Mergers and Acquisitions; Management Teams; Core Relationships
Citation
Perlow, Leslie A. "Versity.com." Harvard Business School Case 403-132, February 2003. (Revised October 2003.)