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  • September 2002 (Revised May 2008)
  • Case
  • HBS Case Collection

The Arts Property and Hotel

By: Arthur I Segel and Ani M Vartanian
  • Format:Print
  • | Pages:27
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Abstract

Julio Martinez finds himself as one of the owners of the Arts Hotel Project in Barcelona, Spain. The 455-room hotel is managed by the Ritz Carlton and is in a 44-story tower along Barcelona's beachfront. Julio needs to figure out a strategy to maximize his investment, including a negotiation of the Ritz's operating agreement. Includes color exhibits.

Keywords

Investment; Agreements and Arrangements; Property; Strategy; Accommodations Industry; Real Estate Industry; Barcelona

Citation

Segel, Arthur I., and Ani M Vartanian. "The Arts Property and Hotel." Harvard Business School Case 803-009, September 2002. (Revised May 2008.)

About The Author

Arthur I Segel

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