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  • February 2002 (Revised March 2010)
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Mondragon Corporacion Cooperativa (MCC)

By: Ramon Casadesus-Masanell and Tarun Khanna
  • Format:Print
  • | Pages:22
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Abstract

Mondragon Corp. Cooperativa (MCC) is a conglomerate of more than 100 cooperatives in Basque Country, Spain. From 1996, MCC has pursued an internationalization strategy. As the company goes global, MCC's business model, based on trust and social involvement, seems to be threatened. Can MCC effectively become a global player while being truthful to the principles on which its past successes have been built?

Keywords

Business Conglomerates; Business Model; Global Strategy; Cooperative Ownership; Trust; Spain; Basque Provinces

Citation

Casadesus-Masanell, Ramon, and Tarun Khanna. "Mondragon Corporacion Cooperativa (MCC)." Harvard Business School Case 702-457, February 2002. (Revised March 2010.)
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About The Authors

Ramon Casadesus-Masanell

Strategy
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Tarun Khanna

Strategy
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