National Cooperative Council for Agriculture and Horticulture of the Netherlands, The

Ray A. Goldberg; Cate  Reavis

Case | HBS Case Collection | December 2001 (Revised January 2002)

National Cooperative Council for Agriculture and Horticulture of the Netherlands, The

Abstract

As the No. 1 cooperative country in the world and the second leading trading country in the world, how do the cooperatives of the Netherlands organize to provide leadership in the global food system?

Keywords: Cooperative Ownership; Food; Agribusiness; Globalization; Leadership; Agriculture and Agribusiness Industry; Netherlands;

Language: English

Format: Print

26 pages

Find at Harvard

Citation:

Goldberg, Ray A., and Cate Reavis. "National Cooperative Council for Agriculture and Horticulture of the Netherlands, The." Harvard Business School Case 902-417, December 2001. (Revised January 2002.)

Book | 2018

Food Citizenship: Food System Advocates in an Era of Distrust

Ray A. Goldberg

The global food system is the largest segment of the world's economy. As agribusiness-studies pioneer Ray Goldberg suggests, it is also the largest health system on the planet. And it is changing fast. Its size and importance to human, environmental, and economic health means that no system is viewed with as much suspicion by so many people around the globe. Changing societal expectations and scientific and medical advances have made the drivers of the food system—the world's food citizens—realize they must take more responsibility for society's nutritional needs, economic development, and the health of the environment. Goldberg argues that the traditionally commodity-oriented, bargaining relationship between segments of the food system has become win-win, collaborative, and characterized by public and private partnerships. Those who are responding to society's needs are succeeding; those who are not are losing out. The food system's greatest growth area is the developing world, where millions of small-scale producers, workers, and impoverished consumers need help to become part of the commercial food system. In this book, Ray Goldberg interviews the change makers of today's food system: leaders and constructive critics in government, private industry, nonprofits, and academia who provide a panoramic and in-depth look at a revolution in progress.

Keywords: Food; System; Global Range; Health; Environmental Sustainability; Development Economics; Partners and Partnerships; Public Opinion; Agriculture and Agribusiness Industry; Food and Beverage Industry;