Publications
Publications
- December 2001
- HBS Case Collection
Dairy.com
By: Ray A. Goldberg and James M Beagle
Abstract
Dairy.com's ecommerce exchange attempts to provide value to the dairy industry through price discovery mechanisms.
Keywords
Food; Innovation and Invention; Business Strategy; Technology Adoption; Internet and the Web; Price; Value Creation
Citation
Goldberg, Ray A., and James M Beagle. "Dairy.com." Harvard Business School Case 902-415, December 2001.