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Supplement HBS Case Collection November 2001 Interview with Philip Casey at AmeriSteel |
Gerdau Group is a family-controlled Brazilian manufacturer and distributor of long steel products. Philip Casey describes the evolution of the company's strategy, organization, and financial and management issues as the company has grown to be the #2 steel producer in Brazil.
Keywords: Finance; Growth and Development Strategy; Distribution; Production; Organizations; Family Ownership; Corporate Strategy; Manufacturing Industry; Brazil;
Bower, Joseph L., and Sonja Ellingston Hout. "Interview with Philip Casey at AmeriSteel." Harvard Business School Video Supplement 302-809, November 2001.
