BigEast Bank (A): Credit Card Approval

Frances X. Frei; Dennis  Campbell

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Case | HBS Case Collection | November 2001 (Revised August 2005)

BigEast Bank (A): Credit Card Approval

by Frances X. Frei and Dennis Campbell

Abstract

BigEast is considering adopting a relationship-centric view in its credit card approval process. This would shift the bank's current practice of analyzing applications based on the merits of a single product to one where the customer's existing relationship is considered in the approval process.

Keywords: Customers; Forecasting and Prediction; Banks and Banking; Data and Data Sets; Managerial Roles; Relationships; Adoption; Banking Industry;

Format: Print

5 pages

Educators Purchase

Citation:

Frei, Frances X., and Dennis Campbell. "BigEast Bank (A): Credit Card Approval." Harvard Business School Case 602-098, November 2001. (Revised August 2005.)

About the Authors

Frances X. Frei

UPS Foundation Professor of Service Management

Technology and Operations Management

View Profile »
View Publications »

Dennis Campbell

Dwight P. Robinson, Jr. Professor of Business Administration

Accounting and Management

View Profile »
View Publications »

More from these Authors

Case | HBS Case Collection | January 2020 (Revised June 2020)

Handelsbanken: Going Digital

Dennis W. Campbell and Kerry Herman

Citation:
Campbell, Dennis W., and Kerry Herman. "Handelsbanken: Going Digital." Harvard Business School Case 120-049, January 2020. (Revised June 2020.) View Details

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Book | 2020

Unleashed: The Unapologetic Leader's Guide to Empowering Everyone Around You

Frances X. Frei and Anne Morriss

When leaders and aspiring leaders seek out advice, they're often told to try harder. Dig deeper. Look in the mirror and own your natural-born strengths and fix any real or perceived career-limiting deficiencies.

We offer a different worldview. We argue that this popular leadership advice glosses over the most important thing you do as a leader: Build others up. Leadership isn’t about you. It’s about how effective you are at empowering other people—and making sure that this impact endures even in your absence. We show through inspiring stories from ancient Rome to Silicon Valley, the origins of great leadership are found, paradoxically, not in worrying about your own status and advancement, but in the unrelenting focus on other people’s potential.

Unleashed provides radical advice for the practice of leadership today. Showing how the boldest, most effective leaders use a special combination of trust, love, and belonging to create spaces where other people can excel, we offer practical, battle-tested tools—based on our work in companies such as Uber, Riot Games, and others—along with interviews and stories from our own personal experience to make these ideas come alive. This book is your indispensable guide for unleashing greatness in other people...and, ultimately, in yourself.

Keywords: leadership skills; belonging; Leadership; Management Skills; Trust; Organizational Culture;

Citation:
Frei, Frances X., and Anne Morriss. Unleashed: The Unapologetic Leader's Guide to Empowering Everyone Around You. Boston: Harvard Business Review Press, 2020. View Details

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Technical Note | HBS Case Collection | October 2019 (Revised March 2020)

Banking in the Nordic Context: 2019

Dennis Campbell, Kerry Herman and Annelena Lobb

Citation:
Campbell, Dennis, Kerry Herman, and Annelena Lobb. "Banking in the Nordic Context: 2019." Harvard Business School Technical Note 120-052, October 2019. (Revised March 2020.) View Details

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BigEast Bank (A): Credit Card Approval

Abstract

Citation:

About the Authors

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