Publications
Publications
- October 2001 (Revised January 2002)
- HBS Case Collection
Auction Vignettes
By: Guhan Subramanian and Michelle Kalka
Abstract
This case consists of a series of short vignettes illustrating several auctions: the auctions for Hillary Clinton's biography and the talents of baseball star Alex Rodriguez; eBay online auctions; the Turkish government's auction for a 51% stake in its state-run gas station chain; and the 1999 merger and takeover involving Warner-Lambert, American Home Products, and Pfizer.
Keywords
Citation
Subramanian, Guhan, and Michelle Kalka. "Auction Vignettes." Harvard Business School Case 902-070, October 2001. (Revised January 2002.)