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  • September 2001 (Revised December 2003)
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Eskimo Pie Corporation (Abridged)

By: Richard S. Ruback
  • Format:Print
  • | Pages:15
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Abstract

In early 1991, Reynolds Metals, the makers of aluminum products, decided to sell its holding of Eskimo Pie, a marketer of branded frozen novelties. Reynolds had an offer from Nestle to acquire Eskimo Pie. However, Reynolds decided instead to make an initial public offering of Eskimo Pie shares.

Keywords

Food; Initial Public Offering; Cost of Capital; Valuation; Business Divisions; Brands and Branding; Food and Beverage Industry

Citation

Ruback, Richard S. "Eskimo Pie Corporation (Abridged)." Harvard Business School Case 202-037, September 2001. (Revised December 2003.)
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About The Author

Richard S. Ruback

Finance
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  • Lupoli Companies: Riverwalk - Making an Impact By: Richard S. Ruback, Marco Di Maggio, Dave Habeeb and Ruth Page
  • Managing Pain in the Midst of an Opioid Epidemic By: Joshua D. Coval, Richard S. Ruback and Christopher Diak
  • Entrepreneurship Through Acquisition: Brian's Journey By: Richard S. Ruback, Royce Yudkoff and Sarah Livick-Moses
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